Category Archives: Services Business

Tapping Blogs for Online Campaigns

I guess most of us nowadays realize how powerful blogs are in promoting brands and even our services online. But how exactly do tapping blogs work for our online campaigns? Digital strategist Lawrence Villegas (slideshare.net/lawrencevillegas) shares his insights in this video. DigitalFilipino Talks hosted and produced by Janette Toral. Directed by Buddy Gancenia. ———- Pinoy… Continue Reading

How to engage customers through social media?

How to use Facebook to promote and eventually engage your customers to your brand? Globe Telecom Social Media Head Coy Caballes shares his learning experiences. DigitalFilipino Talks hosted and produced by Janette Toral. Directed by Buddy Gancenia. ———- Pinoy How To is a place where you can find highly-informative instructional how to videos to guide… Continue Reading

How to sustain business continuity from the entrepreneurs to their children and siblings?

My business consultant once said that most of the mom and pop’s business established in the Philippines do not want to be continued by their children because they see exactly how their parents get into so much stress in running the it, and this kills the interest of the children to continue the venture. But… Continue Reading

Internet advertising is growing in the Philippines

DigitalFilipino Janette Toral interviewed Yahoo! Philippines Country Manager Jack Madrid (twitter.com/jackmadrid) about how Internet advertising is growing in the Philippines. If 2010 was a major improvement for the sector, imagine the growth of opportunities this year as more businesses and brands are expected to advertise more online. DigitalFilipino Talks hosted and produced by Janette Toral.… Continue Reading

How to use online marketing works for small businesses today?

Social Media Specialist Rosario Juan (twitter.com/juanxi) discussed in this video that online marketing on social media helps small business optimize considering the small budget they have, but also pointed out that online marketing will only work when you combine them with traditional marketing. DigitalFilipino Talks hosted and produced by Janette Toral. Directed by Buddy Gancenia.… Continue Reading

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