How to create a logo as your corporate or brand identity?

Posted in: Online Marketing- Feb 25, 2011 1 Comment

From the first day of your business, the logo must be taken into consideration in terms of design and where this logo will be used in the future, from creating a big billboard to a small URL logo of your website. Maverick Communication (maverick-communication.com/) entrepreneur Wally Gozar sited several techniques to figure out if your [...]

How do online trends affect your business?

Posted in: Online Marketing- Feb 23, 2011 No Comments

Online trends change very fast. In fact, what was a hit 3 years ago might not be working at this point, or what is not working 3 years ago might be the perfect strategy at present. In this video, technopreneur Nix Nolledo (digitalentrep.com/) reflected on trends that affected his business. DigitalFilipino Talks hosted and produced [...]

How to handle crisis through digital media?

Posted in: Online Marketing- Feb 22, 2011 No Comments

What is the content you want to connect? Use social media as the medium to connect. In times of crisis management, never take it lightly because everybody has an easy access in social media. Solve the issue by not stopping into another unanswered question. Address the problem, propose a solution and put the issue to [...]

Tapping Blogs for Online Campaigns

Posted in: Online Marketing- Feb 21, 2011 No Comments

I guess most of us nowadays realize how powerful blogs are in promoting brands and even our services online. But how exactly do tapping blogs work for our online campaigns? Digital strategist Lawrence Villegas (slideshare.net/lawrencevillegas) shares his insights in this video. DigitalFilipino Talks hosted and produced by Janette Toral. Directed by Buddy Gancenia. ———- Pinoy [...]